About Us

ta concept is a brand that develops travel gifts and design products inspired by Vietnam, based in Ho Chi Minh City.

We create collections of postcards, notebooks, stickers, fans, tote bags, T-shirts, printed art, dó paper (traditional Vietnamese handmade paper), and other useful souvenir items for travelers, lovers of Vietnamese culture, and anyone looking for a gift with a story of its own.

Every ta concept product is developed from inspiration drawn from nature, people, culture, architecture, urban life, and Vietnamese identity. Rather than being just another souvenir, each item is designed to be used in everyday life — while also holding onto a piece of the memory of the trip.

We hope that when travelers arrive in and leave Vietnam, they can carry with them small, beautiful, useful, and inspiring products that always remind them of a Vietnam that feels close, vibrant, and lovable.

Local Spirit
Every gift and product ta concept develops strives to weave in and convey the spirit of Vietnam, becoming a truly "special gift." It's not just about aesthetics, it's about creating a deep emotional connection with you, your loved ones, and travelers.

Product Beauty
Every image, pattern, and color is meticulously and harmoniously designed by ta concept, resulting in distinctive pieces you can give as gifts to the people you care about.

Always Creative
Every design is not merely a blend of aesthetics and function, but a crystallization of breakthrough thinking, sensitivity to trends, and a deep understanding of customer needs and psychology. Ta Concept constantly seeks to unlock the potential of emotional storytelling, materials, and imagery turning them into one truly unique product.

Our Stores:

• Branch 1 & 2: Golden Bridge Gift, Ba Na Hills, Da Nang City

• Branch 3: Ho Chi Minh City Book Street, Sai Gon Ward, Ho Chi Minh City

• Branch 4: 166 Ky Con, Ben Thanh Ward, Ho Chi Minh City

• Branch 5: 193 Le Thanh Ton, Ben Thanh Ward, Ho Chi Minh City